How To Create a Vector, Wooden Axe
In this tutorial you will learn how to vector an execution axe from a reference. Discover essential techniques that you need as a vector artist, such as creating different types of shadows, specular and non-specular highlights, bitmap textures for surfaces, gradients for metals, and more. Let’s get started.
Quick Tip: How to Create a Bullet Hole in Five Steps
You know those joke bullet hole decals you see on cars? Well, it’s super easy to make one in Illustrator in just five steps. Follow along with this Quick Tip to find out how.
Yahoo! vs. Facebook Patent Battle Escalates Even Further
The animosity between Yahoo! and Facebook is picking up pace once again as Yahoo! adds two more infringement claims against Facebook taking the total to 12.
These claims come just when the social networking giant is busy with its initial public offering slated for release later this month.
For those who don’t know, about a month back Yahoo! filed a law suit in a San Jose Federal District Court accussing Facebook of knowingly infringing ten of Yahoo’s patents. This lawsuit comes after Yahoo! gave Facebook a final warning to pay a licensing fee to use the technology stolen from Yahoo!. Facebook did not pay much heed to Yahoo’s claim and instead filed a counter lawsuit claiming that it was Yahoo! who has infringed 10 of their patents. Wow, talk about a soap opera!
In its latest petition, Yahoo! has denied any violation of the patents Facebook has cited in its suit and argues that the social networking site is infringing on 2 more of their patents.
Backing its claim with relevant paper work Yahoo! said that
Facebook lacks a good faith basis for most, if not all, of its counterclaims, particularly those patents that it purchased from others.
Yahoo! has reportedly demanded an undisclosed amount of monetary compensation for the use their web technologies in areas ranging from social networking to instant messaging to advertising and privacy.
The 2 patents that are being contested by Yahoo! are “System and Method to Determine Validity of and Interaction on a Network” and the “System and Method Allowing Advertisers to Manage Search Listings in Pay for Placement Search System Using Grouping”, which the Yahoo! alleges is being violated by Facebook Ads.
In an e-mailed statement from Yahoo!, the company said:
Today’s filing underscores the breadth of Facebook’s violation of Yahoo!’s intellectual property. As we have stated previously, Yahoo!’s technologies are the foundation of our business that engages over 700 million monthly unique visitors and represent the spirit of innovation upon which Yahoo! is built. We intend to vigorously protect these technologies for our customers and shareholders.
Responding to Yahoo!’s claims, Facebook released a statement saying:
We remain perplexed by Yahoo!’s erratic actions. We disagree with these latest claims and we will continue to defend ourselves vigorously.
Many in the know in Silicon Valley perceive Yahoo!’s decision to sue Facebook as a desperate attempt to grab its stake in the IPO action. But whatever it is, it sure makes for a juicey news saga.
Just Launched: Google AdWords for YouTube Videos
Google recently announced that AdWords for Video is out of Beta and has been given its very own platform in YouTube for anyone who wishes to cash in on their video.
For those who are unaware, AdWords for Video follows in the footsteps of its counterpart on Google search, the only difference here being that you pay only when someone clicks to view your video and watches the entire ad (also known as True View Pricing). For example, if someone clicked ‘skip’ in the first thirty seconds, the advertisers doesn’t pay anything. But if the ad runs it’s full course (30 seconds), the advertiser will be charged a cost-per-view (just like cost-per-click).
Four types of True View ad formats have been made available for advertisers to choose from and determine exactly where they would want their ads to appear on YouTube and the Google Display Network (GDN). These ad formats are:
- In-stream – ads play like a TV-style ad before, during or after another video from a YouTube partner
- In-search – ad appears in a special promoted section of the video search results pages on YouTube and Google video results
- In-slate – ads show before YouTube partner videos that are 10 minutes or longer
- In-display – ads appear alongside other YouTube videos, or on websites on the Google Display Network that match your target audience
To keep things simple, Google is allowing advertisers to create and manage video campaigns from the very same platform as their search and display ads.
Advertisers with some experience in video advertising can now look forward to targetting their ads to the right audience of YouTube users because AdWords for Video gives an option to promote a video ad by specific keywords so that they appear in YouTube search results. Advertisers can also choose to show their ad against content their target market are most interested in. For example for a business selling sporting equipments, it would make sense to have their ads appear in sport-themed videos.
To sweeten the deal, Google is giving away a total of $50 million in free advertising credits worth $75 to the first 500,00 new Google Adwords account holders.
Here’s a quick look at how Google AdWords for Video works
Create a Vector Space Composition in Illustrator
In this tutorial, you will learn how to create a vector space composition featuring the planet Saturn. We’ll use simple shapes, various Blending Modes, and follow a strait-forward workflow that is as simple as a basic circle. Check this out yourself at the jump.
Quick Tip: How to Draw an Apricot with the Mesh Tool
Follow this simple but detailed quick tip and learn how to draw an apricot using the Mesh Tool. It includes step by step instructions about how to create all the mesh points and lines plus all the color shades used so you can draw a realistic apricot from scratch. Let’s begin!
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